Our team will monitor the indicators (KPIs) that are most important to your business, from customer acquisition to return on investment, costs, social traction, advertising performance, sales pipelines, progress to reaching specific goals, and more. KPI tracking will provide us with the data to ensure campaign success.
We know that an influx of data can be confusing. That’s why we’ve created our all-in-one KPI dashboard, making is easy to understand how your cannabis marketing campaigns are performing. Whether it be social media, digital ads, or even and email blast, real-time reports provides you with key insight for business growth.
You’ll be able to use the most out of your data when it’s all in one place. We track all the metrics we can – pulling data from custom SQL widgets or an open API, to the integrations that always deliver – Google Analytics, Salesforce, Xero, Quickbooks, AdWords, and more.
We’ve worked hard to deliver you the best data solution. We can connect to all the greatest tools – ranging from the Google platform (Google Analytics, Google Search Console / Webmaster tools) to Moz, keyword ranking data, analytics for all social networks, Salesforce, Mailchimp, Constant Contact, and more.
Knowing who is visiting your website, how long they stay, and what they do when they are there, can help you focus on what to improve. Web analytics is a great tool for ensuring your website is meeting the needs of potential and existing customers.
Creating conversations on social media is essential – but are you listening to what your consumer is saying? By observing the conversation and tracking engagement, then adjusting your strategies based on their reactions on social media, you’ll be able to make decisions fueled by real-time data.